The eCommerce Success Kit is not a real thing, but there are things that every company can use to create a kit of their own to nearly guarantee success for them in the long term. While there are many considerations to make, each of the six items below should be put in place to make sure that the eCommerce site has the best chance of success. 1. Great Artwork Simply … [Read more...] about The Ecommerce Success Kit
Ecommerce Articles
Ecommerce is the online buying and selling of goods and services. It enables transactions through websites, platforms, or mobile applications. Key elements include digital storefronts, secure payment systems, and efficient logistics.
9 Web Design Principles for Your Ecommerce Site
Ecommerce sites have made shopping experience simple and easy for customers. The best ecommerce sites are the ones that provide an enjoyable and convenient shopping platform to online visitors. Naturally, these are the sites that see the highest conversions, more sales and repeat customers. You too can design a successful ecommerce website by ensuring a clean navigation, smooth … [Read more...] about 9 Web Design Principles for Your Ecommerce Site
What Is My Ecommerce Business Worth?
If you own an Ecommerce business, chances are you have asked yourself: "I wonder what my Ecommerce business is worth?" Your not alone and good news is that their is a growing business for sale market for buying and selling ecommerce businesses. You may not be ready now, but at some stage you are going to want to sell your website. Our friends over at Digital Exits have an … [Read more...] about What Is My Ecommerce Business Worth?
Choosing the Best Ecommerce Software for You & Your Ecommerce Business?
You won't go far wrong if follow this strategy to select an ecommerce software and developer or designer. Decide on the Features & Specification you want > Agree on the Budget you have > Determine the Launch Date > Check and Scrutinize example sites they have built and request testimonials from their users > Request a mock design > Select … [Read more...] about Choosing the Best Ecommerce Software for You & Your Ecommerce Business?
Ecommerce Sales Boosters – Ignite Your Sales & Conversions!
Let's face it, ecommerce can be tough, especially when you first start it can be a slog to get momentum. But the biggest problem ecommerce sites face, is converting traffic into sales. There's an abundance of traffic (potential customers) online, but many customers trust in the larger brands, the elite are taking control so it's time to fight back and do things better. It's … [Read more...] about Ecommerce Sales Boosters – Ignite Your Sales & Conversions!
RIP Ecommerce Customer Support! Why Do So Many Ecommerce Companies Get This Wrong?
I've bought online since 1998 and I've bought a lot. Purchasing from hundreds of different eCommerce companies including Amazon, Apple, eBay and Google, and crossing a myriad of different ecommerce sectors selling physical products, electronic products including eBooks, media and software to training services. A problem I'm sure we all have experience with is the lack of good … [Read more...] about RIP Ecommerce Customer Support! Why Do So Many Ecommerce Companies Get This Wrong?
Ecommerce Essentials – Market to Your Back-End & Watch Profits Soar!
Back-end strategies are marketing methods for generating sales of additional products to an existing customer database or email list. Back-end marketing is critically important for long-term business growth and for the overall success of an ecommerce sales and marketing strategy online. Back-end marketing is very inexpensive when compared to front-end acquisition … [Read more...] about Ecommerce Essentials – Market to Your Back-End & Watch Profits Soar!
Ecommerce Essentials – Use the 80/20 Rule for Your benefit!
Give or take, most web actions and results work out at 80/20 and this simply means 80% of your results (effects) will come from 20% of your actions, products or processes (causes). As an example, you will find approximately 80% of your sales come from 20% of your product range and 80% of customer service issues will come from 20% of your products, etc. Once you have data to … [Read more...] about Ecommerce Essentials – Use the 80/20 Rule for Your benefit!
Ecommerce Essentials – Analyze User Data & Keep Testing!
The internet, user behavior and buying habits are in constant change. Most website owners do not use the free—and very detailed—statistics available to analyze their customer behavior, preferences and the products they buy. Using this free data such as your ecommerce admin statistics and your server logs (hosting account stats) will present you with key information enabling you … [Read more...] about Ecommerce Essentials – Analyze User Data & Keep Testing!
Ecommerce Essentials – Conversion. Conversion. Conversion.
No Conversions = No Business! Once high quality traffic lands on your website you need to convert this into paying customers. Conversion really is the difference between a good and bad website. It’s the difference between profits and losses. What is your Call to Action or Most Wanted Response? Let’s be clear - with an ecommerce website, you want the sale! As a minimum, you … [Read more...] about Ecommerce Essentials – Conversion. Conversion. Conversion.