Instagram is leading the way when it comes to its users engaging with brands online. While Facebook can boast just 32% of its users engaging with businesses and brands, Instagram has a massive 68% of its users doing the same. Which is why it’s well worth knowing how to utilise Instagram and make Instagram work for your eCommerce business. Instagram is going through something … [Read more...] about The Complete Guide to Instagram for Ecommerce
Ecommerce Marketing Articles
Ecommerce marketing involves strategically promoting products or services through various online channels, such as social media, email campaigns, and search engine optimization, to attract, engage, and convert potential customers.
How Ecommerce Sites Can Leverage the Amazing Benefits of AI
It is no longer news that Artificial Intelligence (AI) and similar tech advancements such as augmented reality and virtual reality have come to stay.Ecommerce sites must be ready to take advantage of these developments if they want to remain competitive in their niche. But this readiness involves not just understanding the value of AI itself, but also the innovations that … [Read more...] about How Ecommerce Sites Can Leverage the Amazing Benefits of AI
How to Create A Winning Marketing Plan in 5 Steps
If you want a marketing plan strategy that's going to work, you have to be brutally honest. You need discipline, time, and focus; recognize your strengths and weaknesses, your competitive advantage, and your target market. Let’s go! … [Read more...] about How to Create A Winning Marketing Plan in 5 Steps
The Most Important Google Ranking Factors
Google keeps updating its ranking factors as it aims to enhance user web experience. Here, we take a look at the known, most important Google ranking factors and how you can optimize your website to meet their demands. Links Outbound links An outbound link directs traffic from your site to an external webpage. When used properly, outbound links tell search engines what your … [Read more...] about The Most Important Google Ranking Factors
How To Make Your Email Marketing A Solid Success
In the social-media-driven world, we all live in, it can often feel like email marketing no longer has the emphasis or weight it once had in the consumer's mind. However, there’s life in email marketing yet and it can still be a highly effective tool! It allows business owners to stay connected with an increasingly mobile audience, keeping them informed of offers, promotions or … [Read more...] about How To Make Your Email Marketing A Solid Success
How to Boost Your Income through Improved Visibility (How to Expose Your Content to Proper Target Audience)
When you’re preparing to launch a new business, you need to think about its initial visibility. Working hard on your core business skills is a must during that period, but it should be accompanied by some additional features. In a nutshell – your target audience have to notice you the first day you get on the business stage. Here are five visibility-supporting strategies that … [Read more...] about How to Boost Your Income through Improved Visibility (How to Expose Your Content to Proper Target Audience)
5 Ways To Increase Organic Traffic as an eBay or Amazon Seller
If you’re a small scale seller on Amazon or eBay, chances are you already know how difficult it can be to drive traffic to your store. Don’t panic though, all hope is not lost; here are some of the most popular tried and tested methods of boosting organic traffic to your eBay and Amazon stores. 1. Landing Page Optimization Is your landing page bounce rate high? If it is, you … [Read more...] about 5 Ways To Increase Organic Traffic as an eBay or Amazon Seller
How to Use Pinterest to Market Your Ecommerce Store
You must have heard of Pinterest. It's a social media site with a focus on images and videos arranged in a bulletin board style, and it has become one of the largest social networks, no longer just popular with arts and craftsy types and bored suburban mothers. Unlike Facebook and Twitter, which rely on content from a network of friends and followers, Pinterest is made up of … [Read more...] about How to Use Pinterest to Market Your Ecommerce Store
Ecommerce Sales Boosters – Ignite Your Sales & Conversions!
Let's face it, ecommerce can be tough, especially when you first start it can be a slog to get momentum. But the biggest problem ecommerce sites face, is converting traffic into sales. There's an abundance of traffic (potential customers) online, but many customers trust in the larger brands, the elite are taking control so it's time to fight back and do things better. It's … [Read more...] about Ecommerce Sales Boosters – Ignite Your Sales & Conversions!
Ecommerce Essentials – Market to Your Back-End & Watch Profits Soar!
Back-end strategies are marketing methods for generating sales of additional products to an existing customer database or email list. Back-end marketing is critically important for long-term business growth and for the overall success of an ecommerce sales and marketing strategy online. Back-end marketing is very inexpensive when compared to front-end acquisition … [Read more...] about Ecommerce Essentials – Market to Your Back-End & Watch Profits Soar!