Owing to the rapid and dramatic changes in the information technology in the past two decades, ecommerce has become one of the fastest growing sectors today. More and more people are preferring to shop online to save their precious time, while businesses are using this opportunity to reach a much larger audience base and boosting their revenues. According to Statista, e-retail … [Read more...] about How Is SEO A Critical Part of the Marketing Budget of ecommerce Businesses?
Ecommerce Marketing Articles
Ecommerce marketing involves strategically promoting products or services through various online channels, such as social media, email campaigns, and search engine optimization, to attract, engage, and convert potential customers.
YouTube for business: why and how to get started
When it comes to social networks, few channels can compete with YouTube’s success; with over 1 billion registered users and over 1 billion hours of videos being watched every day, YouTube is one of the most popular and most used websites in the world. Naturally, this presents a huge opportunity for businesses to leverage this popular platform in order to market their … [Read more...] about YouTube for business: why and how to get started
6 Email Marketing Automation Strategies Backed by Data
You've segmented your audience and defined your target market, and now you're ready to get the word out about your fantastic product. But it can be difficult to manage all of the moving parts of your online store. Anywhere you can automate your processes is going to free up time for you to focus on your core business. This is where email marketing automation comes in. … [Read more...] about 6 Email Marketing Automation Strategies Backed by Data
Why Online Presence Is So Important For Your Business
How can you do business if you are not where your customers can find you? Research by Google shows that 97% of consumers use the web to search for local businesses. This only means one thing - You should be online if the vast majority of your potential customers are online. The fact is, with the popularity of smartphones, almost everyone is online nowadays. Don't go patting … [Read more...] about Why Online Presence Is So Important For Your Business
7 Effective Facebook Marketing Strategies
Another year has started, and you should now come up with plans that you should implement for the year. This involves all of your business’ aspects which include your operations, and of course, marketing. Facebook is among the most utilized marketing platform to date. This is because it’s effective, and it does deliver great results. Facebook also allows marketers to … [Read more...] about 7 Effective Facebook Marketing Strategies
12 Effective Tips to Strengthen your Brand’s Social Media Strategy
Another year has finally kicked off and so should your new campaigns. Among those that you should take advantage of is social media as it can definitely boost your brand. But only if you can pull it off strategically. About 4 in 10 internet users confirm that they are following the social media profiles of their favorite brands. They will be a constant audience in these … [Read more...] about 12 Effective Tips to Strengthen your Brand’s Social Media Strategy
3 Easy Methods to Spy on WhatsApp Messenger Conversations
Technology has made its way to the next level and today we are using cell phones and gadgets connected to the cyberspace. Technology has provided us with numerous free communication tools in terms of social messaging apps. Today we are using dozens of instant messengers for communication for texting and Voice chatting and WhatsApp these days is the most popular social media app … [Read more...] about 3 Easy Methods to Spy on WhatsApp Messenger Conversations
5 Reasons Why Every Online Business Needs A Branding Strategy
There are several reasons why an online business needs a branding strategy. As it is one of the most important aspects of any business. If the business becomes a brand then the chances of excelling the business growth increase exponentially. Direction The first reason is that it is going to give the business some direction and goals for the company. This means that … [Read more...] about 5 Reasons Why Every Online Business Needs A Branding Strategy
5 Ways Ecommerce Companies Can Use Social Media
Social media has been part of our lives for some time now. Deeply ingrained into our culture, pop and otherwise, into our everyday routines, even our laws. And business is no different – specifically, the marketing aspect. Social media is an amazing tool to maximize any effect you want to create and invoke with marketing. From getting leads, to getting yourself out there, it’s … [Read more...] about 5 Ways Ecommerce Companies Can Use Social Media
How to Get Customers Back to Your Online Store
How to get customers back to your online store Over 80% of all shopping carts are abandoned costing eCommerce marketing teams literal billions in advertising dollars per year. It’s extremely frustrating because having people come all the way to your site and engage is a huge feat considering there are literally millions of online shopping options they have. When they bounce, … [Read more...] about How to Get Customers Back to Your Online Store